Contemporary marketing / Louis E. Boone,David L. Kurtz
By: (Boone, Louis E.).
Contributor(s): (Kurtz, David L.).
Publisher: Illinois : The Dryden Press, 1975Description: 491p.Item type | Current location | Call number | Status | Date due | Barcode |
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三育基督學院圖書館(TAC Library) 西文書區(English Books) | 658.8/B724 (Browse shelf) | Available | E0004945 |
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658.85/T855 Travel sales and customer service : | 658.87/P685 Principles of retailing : | 658.8/B329 Managing services marketing : | 658.8/B724 Contemporary marketing / | 658.8/B976/3rd ed. Principles of marketing : | 658.8/B977 Marketing : | 658.8/B979 Principles of marketing : |
Includes glossary and index