Managing services marketing : Text and readings / John E. G. Bateson
By: (Bateson, John E. G.).
Publisher: Fort Worth : The Dryden Press, 1995Edition: 3rd ed.Description: 680p.ISBN: 0030986664 (pb) : .Other title: Text and readings.| Item type | Current location | Call number | Status | Date due | Barcode |
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西文圖書(English Books)
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三育基督學院圖書館(TAC Library) 西文書區(English Books) | 658.8/B329 (Browse shelf) | Available | E0004944 |
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| 658.85/K59/6th ed. Salesmanship / | 658.85/T855 Travel sales and customer service : | 658.87/P685 Principles of retailing : | 658.8/B329 Managing services marketing : | 658.8/B724 Contemporary marketing / | 658.8/B976/3rd ed. Principles of marketing : | 658.8/B977 Marketing : |
Includes index