000 00492cam a2200193L r4500
001 5000015722
003 ChTaNC
005 20150128182852.0
007
008
020 _chb
041 _aeng
100 1 _a(Boone, Louis E.)
245 1 0 _aContemporary marketing /
_cLouis E. Boone,David L. Kurtz
260 _aIllinois :
_bThe Dryden Press,
_c1975
300 _a491p.
504 _aIncludes glossary and index
700 1 _a(Kurtz, David L.)
999 _c54446
_d54446